
For the past 13 years, I’ve worked with founders and investors to turn early ideas into market-defining brands and companies.
In 2013, I co-founded Oui Will, where I collaborated with companies such as Rivian and Oura Ring.
In 2022, I founded REJOUICE to rethink venture–agency partnerships.
In 2026, I became Co-Founder & Chief Brand Officer at VONDER, the world’s first intelligent fashion eyewear brand.
Based in San Diego, California, and always happy to connect and exchange ideas.
Feel free to get in touch.
Awwwards (SOTD) x27
FWA (SOTD) x16
Webby Award for Best eCommerce x1
Webby Nomination x5
Site Inspire x3
Behance featured x2
And more...
(2026—Current)
Vonder, Co-founder, Head of
Brand & Partnerships
San Francisco
(2022—Current)
Rejouice, Founder & ECD
San Diego, Paris
(2019—Current)
The Webby Awards
Jury Member
(2013—2022)
Oui Will, Founder & ECD
San Diego, Paris
(2026—Current)
Vonder, Co-founder, Head of
Brand& Partnerships
San Francisco
(2022—Current)
Rejouice, Founder
& ECD
San Diego, Paris
(2019—Current)
The Webby Awards
Jury Member
(2013—2022)
Oui Will, Founder
& ECD
San Diego, Paris
Chanel
LVMH
Omega
Blancpain
Rivian
Oura Ring
Equinox
Rappi
Vonder
Tensor
Brand Strategy & Positioning
Brand Architecture & Systems
Creative & Design Leadership
Stakeholder & Executive Alignment
Talent, Team & Organizational Leadership
I work with founders and investors to unlock the unrealized potential of their brands and portfolios. Through creative and strategic thinking, I help shape category leaders that attract talent and capital.







